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IBM C8010-474 Exam - IBM Tealeaf Customer Experience Management V8.7, Business Analysis

Questions & Answers for IBM C8010-474

Showing 1-15 of 100 Questions

Question #1 - Topic 1

An event is needed to identify tablet users based on the user agent value in the request.
Which Value to Track should this event use?

A. Last Per Session

B. First Per Session

C. Every Occurrence

D. All Values On Page

Question #2 - Topic 1

Which privacy location stops sensitive data from entering the IBM Tealeaf system?

A. PCA

B. Ul Capture

C. On Demand

D. Windows Pipeline

Question #3 - Topic 1

In Report Builder, which format options are available when using the Export Report
function?

A. HTML and XML

B. Word and PowerPoint

C. Excel, PDF, and Email

D. SharePoint, Facebook, and Twitter

Question #4 - Topic 1

Top Mover Report Alerts can be created to monitor deviations for which two of the
following?

A. Ratios

B. Events

C. Searches

D. Response times

E. Dashboard components

Question #5 - Topic 1

Daily Top Movers are calculated at 4:30 am. A blackout period for a daily top mover alert is
configured from 10:00 pm until 6:00 am every day. Which statement is true?

A. There is no blackout period for Daily Top Mover alerts, as these cover the whole day.

B. The blackout period is only effective from 10:00 pm until 4:30 am, because that is when Daily Top Mover calculation takes place.

C. Blackout periods for Daily Top Mover Alerts apply to the day on which the calculation is run, rather than the day the data was acquired.

D. The calculation made at 4:30 am applies to the previous day, and the blackout period configured for the alert also applies to the previous day.

Question #6 - Topic 1

Where are active sessions stored?

A. Archive

B. Session Index

C. Long Term Canister

D. Short Term Canister

Question #7 - Topic 1

An analyst in a retail organization is asked to provide a weekly report indicating the
average number of payment errors per session. To accomplish this, the analyst created an
event counting the number of payment errors per session. The event will be used as the
value for the event used in the report. The two events are Events A and B:
✑ Event A counts the number of payments errors per session.
✑ Event B will be created by the analyst to be used in a report.
When should Event B fire?

A. Every Hit

B. After Every Hit

C. End of Session

D. After Every Step

Question #8 - Topic 1

An analyst for an insurance company wants to monitor usability KPIs for new customers.
Which configuration on the KPI scorecard limits KPI results to new customers?

A. Select the dimension on the KPIs tab of the KPI Scorecard.

B. Select the dimension on the General tab of the KPI Scorecard configuration.

C. Select the report group and dimension on the KPIs tab of the KPI Scorecard configuration.

D. Select the report group and dimension on the General tab of the KPI Scorecard configuration.

Question #9 - Topic 1

How many Session Attributes can users define?

A. 24

B. 30

C. 64

D. Unlimited

Question #10 - Topic 1

A business analyst is working with a coupon code entry field, and wants to make an event
that fires when the value entered is not a valid coupon code. There are 3000 valid coupon
codes.
How can this be accomplished?

A. 1. Create an event called "Coupon Code Entry" that fires when the coupon code hit attribute is not empty. 2. Create a dimension text group list for Coupon Code Entry Value on the coupon code hit attribute. 3. Create a new event that fires when the Coupon Code Entry event does not fire on the relevant hit, and apply the Coupon Code Entry Value dimension.

B. 1. Create an event called "Coupon Code Entry" that fires when the coupon code hit attribute is not empty 2. Create a dimension for Coupon Code Entry Value. 3. Create an event that fires when the Coupon Code Entry exists on the hit with a value of "invalid". 4. Add the Dimension Coupon Code Entry Value to the new event.

C. 1. Create an event called "Coupon Code Entry" that fires when the coupon code hit attribute is not empty. 2. Create a dimension text group list for Coupon Code Entry Value. 3. Create a group with the valid entries listed named "valid'. 4. Create an event that fires when the Coupon Code Entry event fires, but the Coupon Code Entry Value dimension value is not "valid'.

D. 1. Create an event called "Coupon Code Entry" that fires when the coupon code hit attribute is not empty. 2. Create a dimension text group list for Coupon Code Entry Value. 3. Create a group with the valid entries listed named "valid'. 4. Apply that dimension to the Coupon Code event. 5. Create a new event that fires when the Coupon Code event exists on hit, but the Coupon Code Entry Value dimension value is "valid'.

Question #11 - Topic 1

Which statement about dashboards is true?

A. Dashboards do not refresh automatically.

B. Components cannot be shared across dashboards.

C. Inactive dashboards appear in the dashboard menu.

D. The underlying reports are viewable from an icon at the top of the dashboard component.

Question #12 - Topic 1

A business analyst needs to create an event that fires only when a user types in "tea" into a
form when on page Z. There are two events already configured which will be used for this
new event. Event A tracks page Z and Event B tracks the input of ea?configured which will
be used for this new event. Event A tracks page Z and Event B tracks the input of ?ea? In
the Event Creation Wizard, what must be set as the evaluator for the new event condition
to fire correctly?

A. Any

B. All

C. Last Hit

D. Distance Between

Question #13 - Topic 1

The marketing department asks the business analyst to track the number of customers who
continue through the checkout flow three pages sequentially. The analyst already has an
event configured to fire for each of three respective pages. Which of the following would the
analyst use?

A. A sequence event with the condition set as events A and C firing in order.

B. A sequence event with the condition set as events A, B and C firing in order.

C. A distance event with evaluator set as "Distance between events is between the following number of seconds".

D. A sequence event with the evaluator set as "Distance between events is between the following number of seconds".

Question #14 - Topic 1

What is the default strike character used to mask data in a privacy rule?

A. *

B. #

C. X

D. o

Question #15 - Topic 1

Following customer reports of an error on the web site, a hit attribute is created to look for
the error text "Error 500 - try again later" in the response on every page. Management has
requested a report on the number of sessions affected by the error. This requires creating
an event with the above hit attribute as the condition and a value type of "Count Only".
Which tracking option should be selected for this event?

A. Final Value

B. Cumulative Value

C. First Per Session

D. Every Occurrence

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